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  • Novella Equestrian

  • Oh so, comfortable and stylish
Shop Collection

  • What's New

  • New Releases & Products on their way

  • Custom Fit Bridles

  • Design the perfect bridle with the perfect fit
learn more

Novella Equestrian

Oh so, comfortable and stylish Shop Collection

What's New

New Releases & Products on their way

Custom Fit Bridles

Design the perfect bridle with the perfect fit learn more

Shop Our Customer Favorites!

Fair Play Stock, MADAME

Elegant ready tied stock made of taffeta, decorated with silver piping and a crystal jewelry piece.  See more items for your competition needs using the Shop button below.

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Fair Play Shadbelly, DOROTHEE CHIC

Highly elegant and beautifully tailored dressage tailcoat jacket boasting breathable and elastic COMFiNAT-tech fabric. See our line of show jackets using the Shop button below.

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Dressage Saddle Pad, Signature White

A lovely White anatomically shaped pad with a Navy trim and the iconic PS quote along the spine. Shop this saddle pad and several other dressage cut pads with the Shop button below.

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Quality Equestrian Tack & Apparel

See our selection of distinctive equestrian brands

Shop Now

Featured Collection

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New Arrivals

Meet Novella Equestrian

Novella Equestrian

Dressage Queen Dream Silicone Grip Breeches

Silky soft, legging like silicone grip breeches mold to the body creating the perfect fit. See more about these fantastic breeches and the rest of the Dressage Queen Dream line of products with the button below.

Dressage Queen Dream

What Our Customers Have to Say

"I absolutely love my PS of Sweden purchase from By Design Equestrian Boutique, LLC! Jennifer was incredible! Everything shipped quickly and was well packaged. The prices were fair and the customer service was beyond my expectations. The next time I need to add to my collection, I’ll definitely start my search with By Design Equestrian Boutique, LLC!"

Breanna D.

"Beyond amazing customer service! We had our Saddlebred and our OTTB fit with new bridles. Two distinctly different head shapes and sizes and Jennifer chose the perfect bridle for each horse. Service after the sale is exceptional as well. Highly recommend!"

Mary Lou M.

"Great place for all of your PS of Sweden needs! Jennifer will help you find the perfect bridle for your horse! Great products and great customer service!"

Kate D.

Classic Navy

Style & UV Protection

Cozy Elegence

Mobile Store Show Schedule

June 17-18, 2023 - ODS Down Centerline 1 and 2

July 14-16, 2023 - Mid Ohio Classic I & II

August 12-13, 2023 - ODS Down Centerline 3 & 4